Key takeaways
- Format: Offer / discount ad promoting a moving and storage bundle.
- Best for: Movers that also sell storage and want to increase order value.
- Hook: Your entire package, 15% off.
- Reuse it: Keep the bundle-plus-percentage structure; swap in your offer and facility.
Available sizes
What is an offer ad?
An offer ad leads with a deal, such as a percentage off, free shipping or a first-order discount, as the main hook. It's built to convert people who already know the brand or are close to buying, and works best with a clear deadline or condition.
See all offer / discount ads →Why this offer / discount ad works
- 01
Concrete discount
15% off is easy to understand and gives price-sensitive movers a clear reason to act now.
- 02
Bundle positioning
Selling moving and storage as one package raises perceived value and order size.
- 03
Facility as proof
Showing the storage building proves the company has real infrastructure, not just a van.
- 04
Savings-focused CTA
Book Now & Save repeats the benefit inside the button, reinforcing the offer at the point of action.
Full creative breakdown
Who this ad targets
This ad targets people whose move involves a gap or overflow, such as those between homes, downsizing, renovating, relocating for work or waiting for a new property to complete. It also suits students and people moving into smaller spaces who need temporary storage. The sunny US-style suburban setting points to American audiences looking for a single provider for both moving and storage.
Copywriting analysis
The copy stacks three ideas: a category headline, Streamlined Moving & Storage Solutions, a benefit, Simplify Your Move, and the offer, Your Entire Package, 15% OFF. Bolding the discount makes it the clear focal point. The phrase entire package nudges viewers to buy both services rather than one. The CTA, Book Now & Save, combines urgency and value. The weakness is the lack of a deadline or terms, so adding something like this month only would increase urgency and make the offer feel more real.
Visual design
The deep blue sky provides a high-contrast background for the white offer text. The truck and storage facility together tell the full service story visually. The teal top banner and green CTA button echo the logo colours, tying the layout to the brand. The composition is product-led rather than people-led, with only one small human figure. The off-centre offer text balances the truck on the left.
How to adapt this template for your brand
- Replace the discount with your real offer and add an expiry date.
- Show your own vehicle in front of your storage facility or warehouse.
- Update the top banner to describe your combined services in a few words.
- Recolour the banner and CTA to match your logo.
- Link the CTA to a landing page that explains the bundle and offer terms clearly.
Tips for moving services ads on Meta
On Meta, use this for mid-funnel audiences such as site visitors and people who engaged with moving content, as discounts convert best when people are already considering a move. Add the offer terms in the primary text. On Google, use it in Performance Max or Display alongside storage and moving search terms. Check local advertising rules on discount claims and keep the offer consistent across ad and landing page.
About this creative
This square ad for a fictional company, Apex Moving & Storage, shows a white box truck parked in front of a modern multi-storey self-storage building with glass-fronted levels and rows of red unit doors. A man looks out from one of the upper windows, adding a small human touch. The truck carries a large blue and green A-arrow logo, the company name and the tagline Complete Solutions. A teal banner across the top reads Streamlined Moving & Storage Solutions. On the right, over the blue sky, white text says Simplify Your Move and Your Entire Package, 15% OFF, with the discount set in bold. A bright green Book Now & Save button sits in the bottom right corner. The scene is bright and sunny with a deep blue sky, giving it a clean, optimistic feel. The creative focuses on the offer and the bundled service rather than on people, positioning the brand as a practical one-stop solution.
Meta ad · 1200 × 1200 · Moving Services
Moving & Storage Ad Template: 15% Off Package Offer
This square moving and storage ad leads with a bundle discount, 15% off the entire package, set against a branded box truck parked outside a multi-storey storage facility. It is an offer-driven creative for Meta and Google that shows how combined moving and storage companies can upsell bundles with a clear saving.
Added
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Details
Ad copy
Primary text
Moving and need somewhere to keep your things? Apex Moving & Storage bundles your move and secure storage into one simple package, and right now you save 15% on the lot. Book now and lock in your discount.
Description
Streamlined moving & storage solutions.
On-image text
Streamlined Moving & Storage Solutions | Simplify Your Move. Your Entire Package, 15% OFF. | APEX MOVING & STORAGE – Complete Solutions – | BOOK NOW & SAVE
Headline ideas for this template
- 1Move & Store for 15% Less
- 2One Package. Moving and Storage Sorted.
- 3Need Storage With Your Move? Save 15%
- 4Bundle Your Move and Save Today
- 5Book Your Move & Storage Package Now
Meta image ad specs
| Placement | Ratio | Size (px) |
|---|---|---|
| Feed | 1:1 or 4:5 | 1080×1080 / 1080×1350 |
| Marketplace | 1:1 | 1200×1200 |
| Messenger inbox | 1:1 | 1200×1200 |
| Stories & Reels | 9:16 | 1080×1920 |
This template is 1:1. Request 4:5 or 9:16 to cover all placements.
