Key takeaways
- Format: Vertical social proof with logo wall and product shot
- Best for: Fintech or SaaS brands entering a specific industry
- Hook: A big customer count for one industry: 2,500+ clinics
- Reuse it: Swap in your industry, customer count, logos and hero product
Available sizes
What is a testimonial ad?
A testimonial ad uses a real customer's words, such as a review, quote or comment, as the main message. It answers a buyer's doubts with social proof rather than brand claims, and works especially well when the testimonial is specific about who the customer is and what changed for them.
See all testimonial ads →Why this testimonial ad works
- 01
Industry-specific number
'2,500+ clinics' tells healthcare buyers that peers just like them already trust Ramp.
- 02
Logo wall
Ten recognizable healthcare logos turn an abstract number into concrete, verifiable proof.
- 03
Premium product shot
The matte black card with arc details makes the product feel exclusive and high-end.
- 04
Clean hierarchy
Headline, logos, product: the eye moves top to bottom in one smooth pass.
Full creative breakdown
Who this ad targets
Finance and operations leaders at healthcare organizations: CFOs, practice managers, controllers and administrators at clinics, multi-location practices, telehealth companies and health systems. They manage supply purchases, staff expenses and vendor bills across sites and need tight spend control with clear audit trails. Seeing familiar healthcare names reduces perceived risk and shows Ramp understands their industry, making this ideal for vertical campaigns on LinkedIn.
Copywriting analysis
The copy is a single line, but it works hard. 'Trusted by' is a classic social proof opener, '2,500+' is a concrete, impressive number, and 'clinics and care providers' names the vertical precisely so healthcare viewers feel addressed. There is no feature talk, no discount and no CTA in the image, which keeps the ad from feeling salesy. The logos act as the body copy, and the legal disclaimer quietly signals that this is a real, regulated financial product issued by partner banks.
Visual design
A navy-to-blue gradient sets a trustworthy, financial tone. White logos on dark blue look consistent, even though they come from different brands. The black card is rendered at a steep angle with fine silver arc lines and a realistic chip, creating depth and luxury. Large white headline type is easy to read on mobile, and the composition is split cleanly between proof on top and product below.
How to adapt this template for your brand
- Pick one industry where you already have many customers.
- Lead with a headline that states the customer count for that industry.
- Add two rows of recognizable customer logos, all converted to one color.
- Place your hero product below in a dramatic angled render.
- Duplicate the template for other verticals with their own logos and numbers.
Tips for fintech ads on Meta
Run this on LinkedIn targeted by industry (Hospitals and Health Care, Medical Practices) and job titles like CFO, Practice Manager and Controller. On Meta, use it for retargeting healthcare site visitors or lookalikes of healthcare customers. Pair it with a landing page built for healthcare that repeats the same logos. Make sure required card issuer disclosures stay legible, and create versions for other verticals to compare performance.
About this creative
This vertical-specific Ramp ad speaks directly to healthcare organizations. A navy-to-bright-blue gradient fills the background. At the top, a large white headline reads 'Trusted by 2,500+ clinics and care providers'. Beneath it sit two rows of white customer logos, including GoodRx, rarebreed, Lynn Community Health Center, Sana, Seed, Candid, nextlevel, the Hospital Association of Oregon, ALIGN ENT + Allergy and Spectrum Vision Partners. The mix of well-known brands and local clinics makes the claim feel both big and relatable. The lower half shows a matte black Ramp corporate card at a dramatic angle, with fine concentric arc lines, a silver Ramp logo, a Visa logo and an EMV chip. The card looks premium, like a status item for a finance team. A tiny line of banking disclosures runs along the bottom. There is no CTA on the image; the number, logos and product do the persuading for healthcare buyers.
Meta ad · 338 × 600 · Fintech
Ramp healthcare social proof ad with logo wall
This Ramp ad targets healthcare with pure social proof: a big customer number, a wall of clinic logos and a sleek black Ramp Visa card. Use this logo wall format to win trust in a specific vertical and show that peers in the same industry already rely on your product.
Added
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Details
Ad copy
Primary text
Over 2,500 clinics and care providers, including GoodRx, Lynn Community Health Center and Spectrum Vision Partners, trust Ramp to control spend. Give your team smart corporate cards and automated expense management, so you can focus on patients. Make expense management easy with Ramp's spend management platform.
Description
Corporate cards and spend control for healthcare
On-image text
Trusted by 2,500+ clinics and care providers | GoodRx | rarebreed | Lynn Community Health Center | sana | Seed | CANDID | nextlevel | Hospital Association of Oregon | ALIGN ENT + Allergy | Spectrum Vision Partners | ramp | VISA | Cards issued by Celtic Bank, Sutton Bank, and Lead Bank, Members FDIC. Each card is issued pursuant to a license from Visa USA Inc.
Headline ideas for this template
- 1Trusted by 2,500+ clinics and care providers
- 2The corporate card built for healthcare teams
- 3Why clinics are switching to Ramp
- 4Spend control for every location you run
- 5Join GoodRx and 2,500+ care providers
Meta image ad specs
| Placement | Ratio | Size (px) |
|---|---|---|
| Feed | 1:1 or 4:5 | 1080×1080 / 1080×1350 |
| Marketplace | 1:1 | 1200×1200 |
| Messenger inbox | 1:1 | 1200×1200 |
| Stories & Reels | 9:16 | 1080×1920 |
This template is 1:1. Request 4:5 or 9:16 to cover all placements.
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